Modelshop - Optimize Sales Promotions

Example Models

See Modelshop in action with real-world examples across multiple industries.

Optimize Sales Promotions

James Marsh
October 17th 2019

An online retailer wants to improve the number of closed sales resulting from a marketing promotion.  To better target future marketing promotions, we’re going to build a predictive model to discover who is most likely to respond to which products.

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